Always reply to your fans
Facebook is all about engagement and interacting with your fans. Make sure you respond to questions, comments and feedback.
Enable your wall
Make it easy for your fans to comment or post photos on your wall - it's a two way street. Fans don't want to be bombarded with your marketing messages without the ability for them to post on your wall.
Monitor your page throughout the day
Just as you monitor your emails and answer phone calls throughout the day, make an effort to check in on Facebook throughout the day and try to respond as quickly as possible to questions.
Add some personality to your posts
It's ok to let your personality shine through. Let your fans see the light side to your company - a touch of humour can put a smile on the face and this will help to keep your brand in the minds of your customers.
It's not just about marketing
Mix up your posts with marketing messages, but engage your fans with photos, open-ended questions, surveys or get their opinion on something.
If you would like help with social media marketing and Facebook, speak to one of the marketing consultants at TA Fastrack today on 07 3040 3588.
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