Thursday, October 6, 2011

How to improve Facebook fan engagement

Give your fans the opportunity to engage and comment
Enable the comments functionality on your wall so that fans can post content on your wall.

Ask questions
Ask your fans advice on a certain topic, get them to share their favourite tips, photos, videos, ask open ended questions, use polls and surveys and get them interacting with you!

Request feedback
Ask your fans to share their thoughts on a new product or service you are offering or about to launch. Listen to what they have to say and thank them for their feedback. Make them feel like a valued member of your community.

Start a discussion online
Use Facebook's discussions feature to get feedback on what your fans want, like or think, either about your business, a certain hot topic or industry issue. You might learn something new about your fan base, which you could use to bring your hotel to another level.

It's all about participation!
Don't just sit back and watch - get involved! You should be an active member on your page too! Join their conversations, thank them for their comments, feedback, ask questions etc.

Let us know if you have any other tips you would like to share or if there is something you tried and worked!

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